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Competitor Researcher and Analysis Agent

The Competitor Researcher and Analysis Agent helps you run in-depth competitor research with minimal effort.
You provide two company names and their website URLs, and the agent will:

  • Search the web for competitor insights
  • Scrape both websites for detailed business information
  • Create a structured competitor analysis report including:
    • Executive summary
    • Company profiles
    • Competitive strengths and weaknesses
    • Strategic takeaways
Why use this agent?

This agent gives strategists, executives, and sales teams the competitive intelligence they need to make informed business decisions and improve positioning.

Use Cases​

  • Strategic business planning
    Analyze competitors before entering new markets or launching products. Identify opportunities, threats, and differentiation strategies.

  • Competitive intelligence & market analysis
    Track competitor activities, product launches, and positioning to stay ahead in your market.

  • Sales enablement
    Equip your team with competitor insights so they can build stronger value propositions and handle objections with confidence.

Pro tip

Use this agent to build side-by-side competitor reports that you can share directly with leadership or sales teams.

Testing the Agent​

Step 1: Access the Agent​

Competitor Researcher Agent template in SmythOS
  • Go to the Templates section in the sidebar
  • Open the Marketing tab
  • Find Competitor Researcher and Analysis Agent and click Remix
Competitor Researcher Agent template Remix in SmythOS
  • The full workflow will open in Agent Studio

Step 2: Run the Agent​

You can test the agent in two ways:

Option 1: From the top toolbar

Testing Competitor Researcher Agent from toolbar
  1. Click Test (top-right)
  2. Switch to Form Preview
  3. Fill in the input fields
  4. Click Run to execute

Option 2: Form Preview from the canvas

  1. Click the Form Preview button on the generate-competitor-analysis block
  2. Enter input details, for example:
  3. Click Run to generate the competitor analysis report

Deploying the Agent​

Step 1: Start Deployment​

Deploy button in SmythOS Agent Studio
  • Click Deploy (top-right corner of Agent Studio)
  • Pick your environment:
    • Agent Cloud (default, fully managed)
    • Enterprise (self-managed, secure)
    • Local Runtime (for development and offline use)

Step 2: Choose Your Deployment Type​

Pick how users will interact with your agent.

  • Custom GPT – Add instructions, behaviors, or tools
  • Chatbot – Deploy as a chat interface
  • LLM – Connect to large language models with API keys
  • API – Call your agent programmatically
  • MCP – Use Model Context Protocol for structured workflows
  • Alexa – Launch as a voice assistant skill

You can find detailed guides to them by reading the Deploy Your Agent As...* page.

Best option

For most users, deploy to Cloud and test via Chatbot to share competitor insights quickly across your team.

Customization Tips​

Example customization

Want a board-ready report? Customize the analysis prompt to include an executive summary, SWOT breakdown, pricing models, and recent press coverage for each competitor.

  • Search volume – Raise sourcesLimit from 3 to 8–12 for deeper analysis, or lower to 2 for faster comparisons
  • AI models – Use GPT-5 for quality, GPT-5-mini for speed
  • Analysis accuracy – Lower temperature (0.2–0.4) for more precise reporting
  • Report depth – Add sections like pricing strategies, market positioning, or technology stack comparisons
  • Time relevance – Use timeRange (week, month, year) to focus on the latest competitor developments
  • Scraping resilience – Keep antiScrapingProtection and javascriptRendering enabled for protected business sites
  • Additional sources – Add LinkedIn pages, press releases, or investor reports for richer intelligence